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WAN optimization: A learning guide for resellers

24 Apr 2007 | SearchNetworkingChannel.com

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The addition of bandwidth-hogging, high-availability applications to the IP network is requiring many organizations to increase WAN speeds without adding expensive bandwidth. WAN optimization appliances claim to do just that. But the WAN optimization market is crowded and competitive, with vendors incorporating a variety of technologies. Navigating the market and choosing the right product
Here's a sampling of WAN optimization vendors
Blue Coat Systems
Certeon
Cisco
Citrix
Expand Networks
F5
Juniper Networks
Packeteer
Radware
Riverbed
Silver Peak Systems
Stratacache
can be challenging – and it's only going to become more so. According to an article on SearchNetworking.com, Infonetics Research found that the "WAN optimization appliance market grew a whopping 49% in 2005, topping $236 million. The number of units shipped increased 39%. The WAN optimization market will see double-digit annual growth through 2009, with annual unit shipments nearly tripling and revenue more than doubling."

All this points to a prime opportunity for value-added resellers (VARs) and systems integrators (SIs) to help customers identify and deploy the right product. This Learning Guide is designed to get you up to speed on the benefits of WAN optimization, how it works and how to choose the right appliance for your customer's specific needs.

The ABCs of WAN optimization
WAN optimization products incorporate a variety of technologies to improve efficiency and throughput. VARs and systems integrators can develop their understanding of compression, application acceleration, caching, load balancing, bandwidth shaping, route optimization, quality of service and more, with this technical article.

WAN optimization: Making the business case
In order to sell WAN optimization technology to your customers, you need to be able to translate its benefits into a business case. This article provides tips on creating a WAN optimization strategy and selling the technology to your customers.

Getting the most from your WAN
Robert Whiteley, senior analyst for enterprise networking, Forrester, Inc., sheds light on how – and when – to navigate
The benefits of WAN optimization

Increase WAN speeds without adding expensive bandwidth

Decrease network response times

Quick return on investment

Transfer files and applications in real time

Improve disaster recovery options

Improve end user productivity

the WAN optimization and application acceleration markets to improve your customer's WAN performance.

WAN optimization strategies: Making the right decision
WAN optimization products are not one-size-fits-all. This article examines the options and illustrates how a few companies with different needs found the right technology to solve their WAN traffic problems.

The weight of the world -- on one IP network
WAN optimization appliances aren't the only answer to sluggish networks. You may be able to increase your customer's WAN speeds without adding an expensive appliance to the network.

The right WAN optimization tool for your line card
Carefully chosen WAN optimization tools can make all the difference for your client's network. Learn how to train your staff to select the right application acceleration tools for your client, whether it be hardware, software or a combination of both.

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